Rocking this Dementia Campaign

Members of local charity Dementia NI are reaching out to others living with dementia in Northern Ireland and beyond. We want to support others living with dementia through our positive messages and offer words of encouragement to others in similar circumstances.



Over the coming months, Dementia NI members will be reaching out within their local communities through their 'Rocking this Dementia' campaign to spread the word about dementia and offer others support through their positive messages.


Dementia NI member Allison Batchelor comments on the exciting initiative,

“When I was first diagnosed with dementia, I felt it was the beginning of the end of my life, that there was really no more life to live. It was only through learning from others with a diagnosis of dementia that I realised that life could and would go on.
I alongside other Dementia NI members really want to get the message across to others recently diagnosed that they shouldn’t give up. There is assistance out there, there is hope and there are other people living with dementia willing to offer the hand of friendship through our charity Dementia NI.”

Dementia NI Empowerment Officer, Ashleigh Davis comments,

“We strongly encourage others living with dementia, families, friends and carers to join in our campaign by hiding a painted rock that they have made themselves. Templates of our ‘Rocking this Dementia’ campaign sticker to place on the back of rocks are available by request through Dementia NI Head Office.”

If you happen to spot a #rockingthisdementia rock please:

  • Find a Dementia NI member’s rock
  • Photograph it
  • Join the Dementia NI ‘Rocking this Dementia’ group page:
  • Post your photo alongside a message of support for Dementia NI members and the location of where you found the rock
  • Hide rock in another place for someone else to find



For media information, contact: Ashleigh Davis, telephone number: 07966 881 429 / 028 9693 1555 or email:
Pictures are available upon request.


Notes to Editors:

To receive more information, provide feedback, make a donation, or support us in continuing to develop our work please contact:

Dementia NI Head Office: Dementia NI, Unit 47, North City Business Centre, 2 Duncairn Gardens, Belfast, BT15 2GG Tel: 028 9693 1555
Programme Manager, Tara on: 07966 881 419 Email:
Empowerment Officer, Ashleigh on: 07966 881 429 Email:


Find us on Facebook
Follow us on Twitter:http://
Follow us on Instagram
JustGiving page


Understanding Dementia
There are approximately 20,000 people living with dementia in Northern Ireland. Dementia is an overall term used to describe a wide range of symptoms associated with the deterioration of functions including memory, thinking, behaviour and the ability to perform everyday activities. Symptoms differ from person to person but can affect orientation, perception, understanding, memory, decision making, ability to learn, communication and judgement. There are many types of dementia including Alzheimer’s Disease, Vascular Dementia, Frontotemporal Dementia and Dementia with Lewy Bodies. Dementia can happen to anybody but is more common after the age of 65.


Project funded by Arts Council of Northern Ireland